Where do you see problems with composites currently?
We, the automotive industry, have to be good at creating value propositions. We’re looking at integration, modularity, removal of substructure and wall thinning to make sure we’re creating a good value proposition. The automotive industry needs evidence in numbers that the composites industry has been successful.
What was the reaction of the industry to the 54.5 mpg initiative?
The automotive industry reacted in general by saying this is a positive development and a significant challenge. Companies are indicating that the new standard will drive innovation in materials and concepts that are already available. There have been challenges over the last couple years, but now that the industry has gotten healthier they are affording themselves the luxury of in-depth analysis for fuel economy. 54.5 mpg is a catalyst for driving innovation in industry.