Depending on the size of your organization, this build-out may take place at the executive team level. In larger organizations, your leaders may take their rocks back to their team and build out the associated tasks in smaller groups.

4. To keep your rocks on course, review their progress in weekly executive team meetings. This is where the rubber meets the road. What’s getting accomplished? What issues are arising? What mid-course corrections are needed to assure success?

About two weeks before the 90 days are up, you’ll want to start looking ahead to the next 90 days. Take stock of where your current rocks stand, then set your new rocks and continue to move your company forward, quarter by quarter.

You’ll also want to check in with your company as a whole on a quarterly basis to report results on the rocks you set. By regularly reporting progress to the company as a whole, you’ll continue to establish the company-wide buy-in you’ll need to get large goals accomplished.

Breaking down your priorities into a 90-day world keeps you and your team from getting overwhelmed. Everyone’s to-do list will seem much more manageable. Focusing on your rocks also frees up your team to focus their efforts on what’s most important. This increased intensity toward achieving clear, meaningful goals is what will help you start to execute big ideas consistently – and gain traction in your marketplace.